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+---
+title: Images
+---
+
+Using the [Eleventy Image](https://www.11ty.dev/docs/plugins/image/) plugin, there are three ways to handle image optimization: HTML Transform, Markdown syntax, and a Nunjucks shortcode. [See the dedicated blog post to dive deeper.](/blog/post-with-an-image/)
+
+## **1. HTML Transform**
+The HTML Transform automatically processes `<img>` and `<picture>` elements in your HTML files as a post-processing step during the build.
+
+```html
+<img src="./path/to/image.jpg" alt="alt text">
+```
+
+## **2. Markdown Syntax**
+
+The Markdown syntax creates the `<img>` element that the _HTML Transform plugin_ is looking for, and then transforms it to the `<picture>` element (if more than one format is set).
+
+```markdown
+![alt text](/path/to/image.jpg)
+```
+
+## **3. Nunjucks Shortcode**
+
+In Nunjucks templates you can also use a shortcode.
+
+{% raw %}
+
+```jinja2
+{% image '/path/to/image.jpg', 'alt text' %}
+```
+
+{% endraw %}
+