diff --git a/.vscode/settings.json b/.vscode/settings.json
index 3c2a3e58..8bf25639 100644
--- a/.vscode/settings.json
+++ b/.vscode/settings.json
@@ -1,12 +1,7 @@
 {
-  "i18n-ally.localesPaths": [
-    "locales"
-  ],
+  "i18n-ally.localesPaths": ["locales"],
   "i18n-ally.keystyle": "nested",
-  "eslint.validate": [
-    "javascript",
-    "svelte"
-  ],
+  "eslint.validate": ["javascript", "svelte"],
   "editor.formatOnSave": true,
   "editor.codeActionsOnSave": {
     "source.fixAll.eslint": true
@@ -16,5 +11,6 @@
   },
   "[mdx]": {
     "editor.wordWrap": "on"
-  }
-}
\ No newline at end of file
+  },
+  "typescript.tsdk": "node_modules/typescript/lib"
+}
diff --git a/src/components/SEO/SEO.svelte b/src/components/SEO/SEO.svelte
index de7134f5..9c9e49a5 100644
--- a/src/components/SEO/SEO.svelte
+++ b/src/components/SEO/SEO.svelte
@@ -1,7 +1,10 @@
 <!-- @component `SEO` [Read the docs.](https://reuters-graphics.github.io/graphics-components/?path=/docs/components-SEO--default) -->
 <script lang="ts">
-  import analytics from './analytics';
-  import publisherTags from './publisherTags';
+  import {
+    loadChartbeat,
+    loadGA,
+    loadPublisherTags,
+  } from './analytics/index.js';
 
   /**
    * Base url for the page, which in [Vite-based projects](https://vitejs.dev/guide/build.html#public-base-path)
@@ -94,8 +97,9 @@
   // Only fire analytics on prod sites
   $: {
     if (typeof window !== 'undefined' && includeAnalytics) {
-      analytics(canonicalUrl, seoTitle);
-      publisherTags();
+      loadChartbeat(authors);
+      loadGA(canonicalUrl, seoTitle);
+      loadPublisherTags();
     }
   }
 
diff --git a/src/components/SEO/analytics.js b/src/components/SEO/analytics.js
deleted file mode 100644
index 1bc75c4a..00000000
--- a/src/components/SEO/analytics.js
+++ /dev/null
@@ -1,333 +0,0 @@
-// @ts-nocheck
-/* eslint-disable */
-const attachScript = function (i, s, o, g, r, a, m) {
-  i.GoogleAnalyticsObject = r;
-  (i[r] =
-    i[r] ||
-    function () {
-      (i[r].q = i[r].q || []).push(arguments);
-    }),
-    (i[r].l = 1 * new Date());
-  (a = s.createElement(o)), (m = s.getElementsByTagName(o)[0]);
-  a.async = 1;
-  a.src = g;
-  m.parentNode.insertBefore(a, m);
-};
-/* eslint-enable */
-
-export default (page, title) => {
-  try {
-    if (!window.ga) {
-      attachScript(
-        window,
-        document,
-        'script',
-        'https://www.google-analytics.com/analytics.js',
-        'ga'
-      );
-
-      window.ga('create', 'UA-41619329-3', { cookieDomain: 'auto' });
-      window.ga('require', 'linkid', 'linkid.js');
-    }
-
-    window.ga('send', 'pageview', {
-      page,
-      title,
-    });
-
-    if (!inIframe()) {
-      // start time on page tracking if not in an iframe
-      riveted.init({
-        reportInterval: 30,
-      });
-    }
-  } catch (e) {}
-};
-
-// checks if page is in an iframe
-function inIframe() {
-  try {
-    return window.self !== window.top;
-  } catch (e) {
-    return true;
-  }
-}
-
-/*
- * START: Riveted time on page tracking code
- * see aditional documentation here: https://riveted.parsnip.io/
- */
-/* eslint-disable */
-var riveted = (function () {
-  let started = false;
-  let stopped = false;
-  let turnedOff = false;
-  let clockTime = 0;
-  const startTime = new Date();
-  let clockTimer = null;
-  let idleTimer = null;
-  let sendEvent;
-  let sendUserTiming;
-  let reportInterval;
-  let idleTimeout;
-  let nonInteraction;
-  let universalGA;
-  let classicGA;
-  let googleTagManager;
-
-  function init(options) {
-    /*
-     * Determine which version of GA is being used
-     * "ga", "_gaq", and "dataLayer" are the possible globals
-     */
-
-    if (typeof ga === 'function') {
-      universalGA = true;
-    }
-
-    if (typeof _gaq !== 'undefined' && typeof _gaq.push === 'function') {
-      classicGA = true;
-    }
-
-    if (
-      typeof dataLayer !== 'undefined' &&
-      typeof dataLayer.push === 'function'
-    ) {
-      googleTagManager = true;
-    }
-
-    // Set up options and defaults
-    options = options || {};
-    reportInterval = parseInt(options.reportInterval, 10) || 5;
-    idleTimeout = parseInt(options.idleTimeout, 10) || 30;
-
-    if (typeof options.eventHandler === 'function') {
-      sendEvent = options.eventHandler;
-    }
-
-    if (typeof options.userTimingHandler === 'function') {
-      sendUserTiming = options.userTimingHandler;
-    }
-
-    if (
-      'nonInteraction' in options &&
-      (options.nonInteraction === false || options.nonInteraction === 'false')
-    ) {
-      nonInteraction = false;
-    } else {
-      nonInteraction = true;
-    }
-
-    // Basic activity event listeners
-    addListener(document, 'keydown', trigger);
-    addListener(document, 'click', trigger);
-    addListener(window, 'mousemove', throttle(trigger, 500));
-    addListener(window, 'scroll', throttle(trigger, 500));
-
-    // Page visibility listeners
-    addListener(document, 'visibilitychange', visibilityChange);
-    addListener(document, 'webkitvisibilitychange', visibilityChange);
-
-    // sends initial zero value
-    sendEvent(0);
-  }
-
-  /*
-   * Throttle function borrowed from:
-   * Underscore.js 1.5.2
-   * http://underscorejs.org
-   * (c) 2009-2013 Jeremy Ashkenas, DocumentCloud and Investigative Reporters & Editors
-   * Underscore may be freely distributed under the MIT license.
-   */
-
-  function throttle(func, wait) {
-    let context, args, result;
-    let timeout = null;
-    let previous = 0;
-    const later = function () {
-      previous = new Date();
-      timeout = null;
-      result = func.apply(context, args);
-    };
-    return function () {
-      const now = new Date();
-      if (!previous) previous = now;
-      const remaining = wait - (now - previous);
-      context = this;
-      args = arguments;
-      if (remaining <= 0) {
-        clearTimeout(timeout);
-        timeout = null;
-        previous = now;
-        result = func.apply(context, args);
-      } else if (!timeout) {
-        timeout = setTimeout(later, remaining);
-      }
-      return result;
-    };
-  }
-
-  /*
-   * Cross-browser event listening
-   */
-
-  function addListener(element, eventName, handler) {
-    if (element.addEventListener) {
-      element.addEventListener(eventName, handler, false);
-    } else if (element.attachEvent) {
-      element.attachEvent('on' + eventName, handler);
-    } else {
-      element['on' + eventName] = handler;
-    }
-  }
-
-  /*
-   * Function for logging User Timing event on initial interaction
-   */
-
-  sendUserTiming = function (timingValue) {
-    if (googleTagManager) {
-      dataLayer.push({
-        event: 'RivetedTiming',
-        eventCategory: 'Riveted',
-        timingVar: 'First Interaction',
-        timingValue,
-      });
-    } else {
-      if (universalGA) {
-        ga('send', 'timing', 'Riveted', 'First Interaction', timingValue);
-      }
-
-      if (classicGA) {
-        _gaq.push([
-          '_trackTiming',
-          'Riveted',
-          'First Interaction',
-          timingValue,
-          null,
-          100,
-        ]);
-      }
-    }
-  };
-
-  /*
-   * Function for logging ping events
-   */
-
-  sendEvent = function (time) {
-    if (googleTagManager) {
-      dataLayer.push({
-        event: 'Riveted',
-        eventCategory: 'Riveted',
-        eventAction: 'Time Spent',
-        eventLabel: time,
-        eventValue: reportInterval,
-        eventNonInteraction: nonInteraction,
-      });
-    } else {
-      if (universalGA) {
-        ga(
-          'send',
-          'event',
-          'Riveted',
-          'Time Spent',
-          time.toString(),
-          reportInterval,
-          { nonInteraction }
-        );
-      }
-
-      if (classicGA) {
-        _gaq.push([
-          '_trackEvent',
-          'Riveted',
-          'Time Spent',
-          time.toString(),
-          reportInterval,
-          nonInteraction,
-        ]);
-      }
-    }
-  };
-
-  function setIdle() {
-    clearTimeout(idleTimer);
-    stopClock();
-  }
-
-  function visibilityChange() {
-    if (document.hidden || document.webkitHidden) {
-      setIdle();
-    }
-  }
-
-  function clock() {
-    clockTime += 1;
-    if (clockTime > 0 && clockTime % reportInterval === 0) {
-      sendEvent(clockTime);
-    }
-  }
-
-  function stopClock() {
-    stopped = true;
-    clearTimeout(clockTimer);
-  }
-
-  function turnOff() {
-    setIdle();
-    turnedOff = true;
-  }
-
-  function turnOn() {
-    turnedOff = false;
-  }
-
-  function restartClock() {
-    stopped = false;
-    clearTimeout(clockTimer);
-    clockTimer = setInterval(clock, 1000);
-  }
-
-  function startRiveted() {
-    // Calculate seconds from start to first interaction
-    const currentTime = new Date();
-    const diff = currentTime - startTime;
-
-    // Set global
-    started = true;
-
-    // Send User Timing Event
-    sendUserTiming(diff);
-
-    // Start clock
-    clockTimer = setInterval(clock, 1000);
-  }
-
-  function trigger() {
-    if (turnedOff) {
-      return;
-    }
-
-    if (!started) {
-      startRiveted();
-    }
-
-    if (stopped) {
-      restartClock();
-    }
-
-    clearTimeout(idleTimer);
-    idleTimer = setTimeout(setIdle, idleTimeout * 1000 + 100);
-  }
-
-  return {
-    init,
-    trigger,
-    setIdle,
-    on: turnOn,
-    off: turnOff,
-  };
-})();
-/* eslint-enable */
-/* END: Riveted time on page tracking code */
diff --git a/src/components/SEO/analytics/chartbeat.js b/src/components/SEO/analytics/chartbeat.js
new file mode 100644
index 00000000..e1335ed1
--- /dev/null
+++ b/src/components/SEO/analytics/chartbeat.js
@@ -0,0 +1,33 @@
+/* eslint-disable */
+const attachScript = () => {
+  // If script is already attached, skip
+  if (
+    document.querySelector(
+      'script[src="//static.chartbeat.com/js/chartbeat.js"]'
+    )
+  )
+    return;
+  // ... else attach it.
+  const e = document.createElement('script');
+  const n = document.getElementsByTagName('script')[0];
+  e.type = 'text/javascript';
+  e.async = true;
+  e.src = '//static.chartbeat.com/js/chartbeat.js';
+  n.parentNode.insertBefore(e, n);
+};
+
+export default (authors) => {
+  // @ts-ignore
+  const _sf_async_config = (window._sf_async_config =
+    window._sf_async_config || {});
+  _sf_async_config.uid = 52639;
+  _sf_async_config.domain = 'reuters.com';
+  _sf_async_config.flickerControl = false;
+  _sf_async_config.useCanonical = true;
+  _sf_async_config.useCanonicalDomain = true;
+  _sf_async_config.sections = 'Graphics';
+  _sf_async_config.authors = authors.map((a) => a.name).join(',');
+  try {
+    attachScript();
+  } catch (e) {}
+};
diff --git a/src/components/SEO/analytics/ga.js b/src/components/SEO/analytics/ga.js
new file mode 100644
index 00000000..dba1ee16
--- /dev/null
+++ b/src/components/SEO/analytics/ga.js
@@ -0,0 +1,40 @@
+/* eslint-disable */
+const attachScript = function (i, s, o, g, r, a, m) {
+  i.GoogleAnalyticsObject = r;
+  (i[r] =
+    i[r] ||
+    function () {
+      (i[r].q = i[r].q || []).push(arguments);
+    }),
+    (i[r].l = Date.now());
+  (a = s.createElement(o)), (m = s.getElementsByTagName(o)[0]);
+  a.async = 1;
+  a.src = g;
+  m.parentNode.insertBefore(a, m);
+};
+/* eslint-enable */
+
+export default (page, title) => {
+  try {
+    // @ts-ignore
+    if (!window.ga) {
+      attachScript(
+        window,
+        document,
+        'script',
+        'https://www.google-analytics.com/analytics.js',
+        'ga'
+      );
+
+      // @ts-ignore
+      window.ga('create', 'UA-41619329-3', { cookieDomain: 'auto' });
+      // @ts-ignore
+      window.ga('require', 'linkid', 'linkid.js');
+    }
+    // @ts-ignore
+    window.ga('send', 'pageview', {
+      page,
+      title,
+    });
+  } catch (e) {}
+};
diff --git a/src/components/SEO/analytics/index.js b/src/components/SEO/analytics/index.js
new file mode 100644
index 00000000..3bc63ea4
--- /dev/null
+++ b/src/components/SEO/analytics/index.js
@@ -0,0 +1,3 @@
+export { default as loadGA } from './ga.js';
+export { default as loadChartbeat } from './chartbeat.js';
+export { default as loadPublisherTags } from './publisherTags.js';
diff --git a/src/components/SEO/publisherTags.js b/src/components/SEO/analytics/publisherTags.js
similarity index 100%
rename from src/components/SEO/publisherTags.js
rename to src/components/SEO/analytics/publisherTags.js